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Style Your Wedding.
Wedding dress shopping should feel just as beautiful and unforgettable as your big day. Known for five-star service and genuine hospitality, our downtown Charles City boutique features stunning gowns from designers like Lillian West, Justin Alexander, Casablanca, and Enzoani.
Relax in a private suite, sip a little bubbly, and let’s find the dress that begins this part of your love story.
Cheers to you, love.
Tiffany & the Mara Team
Find Your
Bridal Style
Not sure where to start when it comes to finding the one (aka your dream dress)? Take our quiz to uncover the look that speaks to your soul! Whether you’re a rustic boho babe, a classic elegance gal, or something in between we’ve got a gown with your name on it. Let’s make dress shopping fun, easy, and so you.
Photography Credit: Arrowhead Photography
Brides Spill the Tea
"The dress was absolutely perfect, and I got so many compliments! Cully said that there was no other dress that would have been as perfect as this one. I cannot thank you enough for being so personable and making the entire process so amazing. Each one of you was so friendly and so helpful every step of the way!..."
#marabride, Alyssa
Alyssa & Cully Forsyth
Photography Credit: Anna Berry Images
Photography Credit: Picturesque Photography
Homecoming, Prom & Pageant
Mara is one of the leading Prom and Formalwear stores in Iowa. We carry hundreds of incredible long and short party dresses perfect for Prom, Homecoming, and Pageants. Browse anytime—no appointment is needed!
Hours Beginning 1/6/26:
Tuesday: By Appointment 10-5
Wednesday: 11-7
Thursday: 11-7
Friday: 11-5
Saturday: 9-3
Sunday: 11-3
Monday: Closed
Address:
101 N. Main Street
(Mara Prom + Cardigan)
Photography Credit: Marathon Media
